EDAA Summit 2019

Renaissance Hotel, London, 24 October 2019
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Register now for this free-of-charge leading event on Digital Advertising, Self-Regulation and Privacy

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2019 Programme

* Programme is subject to change

09:00-10:00 Registration and Welcome Coffee

Registration, Welcome Coffee & Networking Opportunities

10:00-10:10 Welcome Address

Angela Mills Wade - Chair, EDAA; Executive Director, EPC

10:10-10:25 Keynote - A new Europe: Insights for digital engagement and policy priorities

More info soon

10:25-10:45 Presentation - Consumer Research: How EU citizens perceive Digital Advertising since GDPR

This session will present EDAA's groundbreaking consumer research, which was conducted by MTM in March 2019 to explore consumer attitudes and perceptions towards online advertising and determine how these may have changed since the introduction of GDPR, under particular consideration of implications for EDAA’s self-regulatory programme.

10:45-11:15 Q&A on Consumer Research

More info soon

11:15 - 11:45 Coffee Break

Coffee Break & Networking Opportunities

11:45-12:05 Presentation - EDAA 2.0: Improving responsibility and openness in digital advertising

How will self-regulatory mechanisms continue to play a critical and positive role for businesses and consumers in response to key legislative changes in the digital world?

Ionel Naftanaila - Director of Programme Development, EDAA

12:05-12:35 Panel Debate - Improving responsibility and openness in digital advertising

This debate will provide an ideal opportunity to gain consumer-centric learnings from recent privacy research and discuss together how industry principles can best respond to the ever-changing legislative backdrop in Europe and beyond.

Guy Parker - Chief Executive, Advertising Standards Authority

Stefan Hanloser Vice President Data Protection Law, ProSiebenSat.1

​​​​​​​More info soon

12:35-12:45 Closing Remarks

Angela Mills Wade - Chair, EDAA; Executive Director, EPC

12:45 -14:00 Networking Lunch

Lunch & Networking Opportunities

14:00-14:20 Keynote - Opening minds to a new era of data transparency

More info soon

Dietmar Dahmen - Tech Rider

14:20-14:35 Keynote - DPA Priorities for AdTech

More info soon

14:35-15:15 Panel debate - Bridging “the trust reckoning"

More info soon

15:15-16:00 Keynote - The Empire Strikes Back: Europe and the Future of Data Protection

GDPR has re-established the EU as a global regulator and elevated the importance of privacy compliance for organisations all over the world. It also has revived a timeless debate: is a single, global privacy standard feasible? Can such a standard capably serve the 'data galaxy' of the future? Four national experts, ("The Jedi Knights"), will examine the social, cultural and political dynamics of three privacy regimes: EU, US and Canada. They will debate whether or not these regimes can harmonise, interoperate or, if a single model will prevail. You'll learn where technology and policy will take us next, what this means for digital media and which data protection model is best suited to both protect and innovate for the future.

Darren Abernethy - Senior Counsel, TRUSTARC

Mathilde Fiquet - Director General, FEDMA

Peter Kosmala - Founder and Principal, PRIVÂT, LLC

Cristina Onosé - Lead, Advocacy and Thought Leadership - Privacy and Cybersecurity, PWC

16:00-16:45 Panel debate - Outlook on Global Privacy Developments

Hear from our international network across Europe, the US, Canada and Argentina on privacy developments worldwide and their impact on self-regulatory standards and codes. This session aims to provide a better understanding of the core values and benefits of effective self-regulation amidst different regulatory regimes, and the key global developments taking shape for the benefit of companies operating across the industry and across borders.

David LeDuc - Vice President Public Policy, NAI

Julie Ford - Executive Director, DAAC

Lou Mastria - Executive Director, DAA

Mary Teahan - Honorary President, AMDIA 

16:45-17:00 Closing Remarks

Angela Mills Wade - Chair, EDAA; Executive Director, EPC

16:15 -17:00 Post-Event Networking Coffee

Post-event drinks & Networking Opportunities


Darren Abernethy
Darren Abernethy
Senior Counsel
Dietmar Dahmen
Dietmar Dahmen
Tech Rider
Mathilde Fiquet
Mathilde Fiquet
Director General
Federation of European Direct and Interactive Marketing (FEDMA)
Julie Ford
Julie Ford
Executive Director
Digital Advertising Alliance of Canada
Picture Stefan Hanloser
Stefan Hanloser
Vice President Data Protection Law
Peter Kosmala
Peter Kosmala
Founder and Principal
Picture David LeDuc
David LeDuc
Vice President, Public Policy
Network Advertising Initiative
Lou Mastria picture
Lou Mastria
Executive Director
Digital Advertising Alliance
Angela Mills Wade
Angela Mills Wade
Executive Director
European Publishers Council (EPC)
Ionel Naftanaila
Ionel Naftanaila
Director of Programme Development
Cristina Onosé
Cristina Onosé
Lead, Advocacy and Thought Leadership - Privacy and Cybersecurity
Guy Parker picture
Guy Parker
Chief Executive
Advertising Standards Authority
Mary Teahan picture
Mary Teahan
Honorary President
AMDIA, Argentina


The EDAA Summit 2019 will take place on 24 October 2019 at:

The Renaissance Hotel
Euston Rd, NW1 2AR
United Kingdom

51.529925, -0.125528


Please contact Robin at registration@edaa.eu if you are interested in being a sponsor for the 2019 EDAA Summit!


This was EDAA Summit 2018