Vatsal Asher

Vatsal Asher is a global leader in the digital advertising and marketing landscape, currently steering the Digital Advertising Alliance for Asia & Middle East as its Governing Council Convener. With over two decades of experience, Vatsal has continually driven innovation in customer experience, digital transformation, and advertising self-regulation.

At the EDAA Summit 2024, where industry leaders converge to discuss the evolution of global advertising standards, Vatsal’s focus on self-regulation takes centre stage. His leadership is instrumental in aligning Asia’s digital advertising standards with global best practices.

Under his visionary leadership, DMAi, DMAasia, and DMAmena have flourished as hubs for CMOs and marketing professionals. Known for pioneering India’s “Weekday Branding” and executing record-breaking campaigns in telecom, retail, and advertising, Vatsal has left an indelible mark on the industry.

Vatsal’s global footprint extends further with pivotal roles in GlobalDMA, the International Content Marketing Federation, and as the first Indian on the ANA ECHO Board of Governors. His leadership drives a cohesive framework for data-driven marketing and consumer protection, further evidenced by his significant contributions to AdChoices in India and Asia.

His commitment to advancing knowledge exchange, fostering regional alliances, and ensuring consumer-centric approaches continues to define his legacy.

Outside of the corporate world, Vatsal enjoys participating in global networking events, treasuring family moments, and drawing inspiration from data analytics, a passion ignited during his formative years at the Bombay Stock Exchange (BSE). Driven by his mantra, “Inspire or be inspired,” Vatsal’s journey epitomises transformative leadership.